Streamlining Sales Configuration for Whirley Industries
Built a custom portal that cut quoting time by 60% and slashed configuration errors by 90%.

Project Overview
Whirley Industries, a leader in food and beverage container manufacturing, relied on an outdated AS400 system and disparate tools to manage complex product configurations. Off-the-shelf solutions failed to capture their multi-option workflows or integrate seamlessly with PLM and ERP platforms. To modernize quoting, reduce manual tasks, and ensure data consistency, Whirley partnered with MorelandConnect to design and build a tailor-made Sales Configuration Portal.
The Challange
Our Solution
We delivered a unified, cloud-ready portal that orchestrates the entire quote-to-order process. The platform sits between Whirley’s PLM and ERP systems, guiding users through dynamic configuration rules, capturing approvals, and automatically syncing data back to ARAS and IQMS. An intuitive admin interface lets non-technical staff update parameter sets without code changes, while built-in dashboards surface real-time status and exceptions.
Features:
The Results
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.
Faster case completion
Staff adoption in 2 weeks
Reduced task duplication
Annual cost saving through improved efficency
The Results
60%
Quote turnaround time reduced
90%
Configuration errors eliminated
100%
User adoption in 4 weeks
$250K
Annual cost savings through efficiency
Summary
Focus Area
Project Overview
Whirley Industries, a leader in food and beverage container manufacturing, relied on an outdated AS400 system and disparate tools to manage complex product configurations. Off-the-shelf solutions failed to capture their multi-option workflows or integrate seamlessly with PLM and ERP platforms. To modernize quoting, reduce manual tasks, and ensure data consistency, Whirley partnered with MorelandConnect to design and build a tailor-made Sales Configuration Portal.
The Challange
Our Solution
The Impact
Since go-live, Whirley’s sales and engineering teams generate accurate quotes in minutes instead of hours. Manual data re-entry has been eradicated, and configuration rule changes can be deployed instantly through the admin interface. Inventory, pricing, and custom-graphics parameters now flow automatically between PLM and ERP, improving order accuracy and accelerating time to market. The portal has become the backbone of Whirley’s Harmony program, driving consistent growth and operational excellence.
View More Success Stories

Modernizing TTI’s Dealer Portal for Peak Performance
